Friday, 3 July 2026

8X8 BAGS 2026 METRISTAR TOP PROVIDER FOR CPAAS BY METRIGY

KUALA LUMPUR, July 3 (Bernama) -- Global business communications platform provider, 8x8 Inc has been named a 2026 MetriStar Top Provider for Communications Platform as a Service (CPaaS) by Metrigy, an independent research and advisory firm.

The CPaaS recognition is part of a broader result in Metrigy’s 2026 MetriStar Award programme, with 8x8 also receiving the MetriStar Top Provider recognition for Contact Center as a Service (CCaaS).

“Most of the companies we work with are not just looking for a messaging API; they need the whole chain: campaign management, AI, analytics, and a contact centre that talks to all of it.

“This recognition from Metrigy validates our approach helping organisations improve customer satisfaction, drive growth, and simplify operations at scale,” said 8x8 General Manager, CPaaS, Sylvain Chaperon in a statement.

The awards are based on Metrigy’s Customer Experience MetriCast 2026 study, which surveyed 1,437 customer experience (CX) leaders across 10 countries in North America, Europe and Asia-Pacific.

8x8 achieved above-average scores on both business success and customer sentiment, with particular strength in CSAT improvement, revenue growth, platform reliability, and no-code/low-code application quality.

Metrigy highlighted 8x8's integrated communications portfolio as a key differentiator, noting that the company is among a small number of vendors offering CPaaS, CCaaS, and Unified Communications as a Service (UCaaS) within a single platform.

The research also highlighted 8x8's approach to treating CPaaS not as a standalone developer toolkit but as a programmable layer across the CX stack, expanding customer engagement capabilities beyond the contact centre to sales, field service, and frontline teams.

-- BERNAMA

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