· Airwallex and Skift research finds nearly two-thirds (66 percent) of travel executives believe inefficient payment systems are harming their profits
· 70 percent find cross-border customer payments are more challenging due to new payment methods, despite this activity making up at least a quarter of their revenues· Upgrading payment technology is a key focus, with 90 percent of executives planning to make it a priority over the next 12 months
SINGAPORE & LONDON, July 10 (Bernama-BUSINESS WIRE) -- New research has revealed 66 percent of travel companies are seeing their profit margins impacted by outdated or complicated payment systems, with nine in 10 expected to prioritise modernising their financial operations this year.
In a report released today by leading global payments and financial platform, Airwallex, and travel research company, Skift, the travel industry is also being challenged by shifting payment preferences since the COVID-19 pandemic. While revenue from cross-border payments is on the rise, the unprecedented diversity of payment methods in different markets complicates transactions for 70 percent of travel companies.
Commenting on the research findings Jack Zhang, Co-founder and CEO at Airwallex, said, “As global travel continues to boom, travel companies increasingly rely on quick and seamless cross-border payments to surpass customer expectations at every touchpoint. However, our latest study shows that slow and outdated payment processes are increasing the cost of moving money internationally, which is eating into their profits - modest at the best of times.
Modernising their financial operations with a unified and scalable payment solution will be critical to reducing the cost and friction associated with managing cross-border transactions. For smaller players, this can be what levels the playing field, enabling them to compete with larger, more established counterparts.”
Skift and Airwallex surveyed 473 travel executives in April 2024 across seven global markets, including Australia, China, Hong Kong SAR, Singapore, the United Kingdom, the United States, among others. The survey respondents confirmed that they make decisions about payment processes and financial operations for a travel company across the sector including online travel bookings, travel operators, tours and activities, and destination management.
“Our survey of global travel executives uncovered new, unique and even surprising insights into why unified payment and financial systems are critical in meeting today's traveller expectations," said Rafat Ali, CEO and Founder of Skift. "Amid an unprecedented rise in international tourism, the report intends to give travel companies a framework to expand their knowledge base and build more efficient, effective and profitable businesses through modernised payment and financial operations systems."
The findings provide a unique perspective on the financial challenges and opportunities that companies face as they grow and operate on a global scale. It offers rare insight into the issues travel businesses experience with end-to-end payments and financial operations, especially with the growing trend of cross-border transactions.
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