KUALA LUMPUR, Sept 6 (Bernama) -- Procter & Gamble (P&G) and National Geographic’s six-part docuseries, namely ACTIVATE, have been launched to act on poverty, inequality and sustainability.
Co-produced by Global Citizen and RadicalMedia, the series premiered on Sept 5, in the United States (US) on National Geographic.
Each episode of the series delves into a different issue connected to the root causes of poverty, including sustainable sourcing, criminalisation of poverty, disaster relief, girls’ education, plastic waste and the global water crisis.
The hour-long episodes will air weekly through Oct 10, in the US and also on National Geographic in 172 countries and 43 languages.
Episodes will highlight the work P&G and its brands - Tide, Always, Charmin and Head & Shoulders - are doing with many of its partners including Save the Children, World Vision, World Wildlife Fund, WEConnect International and Matthew 25: Ministries, among others.
ACTIVATE will also feature Global Citizen ambassadors and advocates including Hugh Jackman, Common, Usher, Rachel Brosnahan, Gayle King, Bonang Matheba, Darren Criss, Pharrell Williams and Priyanka Chopra Jonas.
P&G serves consumers worldwide with one of the strongest portfolios of trusted, quality, leadership brands. More information at https://us.pg.com.
-- BERNAMA
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