KUALA LUMPUR, Oct 30 -- The Takara Belmont Corporation has released corporate purpose for its next 100 years as well as a logo commemorating the centenary of its founding next year, as the company marked its 99th anniversary this month.
“Looking ahead towards the next 100 years, we are delighted to continue to serve the future of our clientele, industry, and society as a whole in leading beautiful and fulfilling lives,” said Chairman and Chief Executive Officer, Hidetaka Yoshikawa in a statement.
As it looks ahead to the next 100 years, Takara Belmont is determined to promote corporate management based on its newly established corporate purpose and strive to help create a society in which customers in its target industries as well as people in the world are filled with joy of being beautiful.
As it commemorates the centenary of its founding in 2021, Takara Belmont has defined in its corporate purpose how the company should aim to contribute to society over the next 100 years.
The commemorative logo symbolises a close relationship between people and goods the company produces and sells by likening the letter ‘t’ in ‘100th anniversary’ to a person and ‘h’ to a chair, which is one of the company's products.
Meanwhile, the ‘person’ in the logo points further beyond the figure ‘100’ to show the direction of the company over the next 100 years. The Takara Belmont group will use this logo in its publicity campaigns, beginning this month until September 2022.
Founded in the western Japan city of Osaka in 1921, Takara Belmont has developed, produced and sold hair salon equipment, professional hair cosmetic products for the hairdressing industry, and dental and medical equipment for the medical field.
The products sold overseas include hair salon equipment brand-named, ‘Takara Belmont’; hair salon-exclusive professional cosmetic products, ‘LebeL’ and ‘ESTESSiMO’; and dental and medical equipment, ‘Belmont’.
More details at https://www.takarabelmont.co.jp/global/
-- BERNAMA
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