ENGLEWOOD, Colo., June 3 (Bernama-BUSINESS WIRE)-- Sling TV and DISH today announced a long-term renewal agreement with Asia TV USA, Ltd., part of the “Zee” group from India and a leading provider of South Asian programming. In addition to renewing the 10 Zee-branded channels already offered on Sling TV and DISH, the new agreement includes the addition of 27 new Zee channels such as &TV, Living Foodz, Zee Bangla, Zee Tamizh and Zee Cinema HD.
This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20160602006461/en/
As part of the agreement, Sling TV and DISH will be the exclusive providers in the U.S. of Zee’s premium on-demand library, which includes movies and over 400 additional popular video titles. Over time, Sling TV will become the exclusive over-the-top (OTT) provider in the U.S. for all but one of Zee’s South Asian channels. In the coming months, Zee will transition viewers from its direct-to-consumer services to Sling TV or to authenticated access only.
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