NEW YORK, Sept 21 (Bernama-BUSINESS WIRE) -- Billups, a global Out-of-Home (OOH) technology and managed services company, today announced the acquisition of TAC Media Sdn. Bhd., (“TAC Media”) a prominent OOH advertising specialist based in Malaysia. The acquisition will integrate TAC Media's regional network and insights with Billups' global footprint and technical acumen. As a result, the company’s brand and agency partners will have direct access to Billups’ award-winning services and proprietary and patented OOH analytics and measurement capabilities throughout Malaysia and Southeast Asia.
“Our entry into Southeast Asia required the right market and the right personnel, and we believe we have found the ideal long-term integration partners in TAC Media,” said Billups co-founder Benjamin Billups. “Angie and her team have created a wonderful legacy and compelling story in the Malaysian market. We couldn’t be more excited about their vision for the region.”
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